Dustin Lynch 's latest single, "Where It's At," features him singing the phrase "yep yep" at several points in the song. Fans have latched onto "yep yep" so much, Dustin's already selling t-shirts and other items with that line at his concerts.
Dustin tells ABC News Radio, "What's crazy is how many people have picked up on that in social media, like Twitter and Facebook. I see it all over the place now. Hashtag yep yep."
The overall message of "Where It's At" celebrates the everyday magic of a true love relationship well beyond the first few dates.
"It's about not being able to take your hands off of someone, but for good reasons," Dustin explains. "It's about real. Being real. It's not about glam, you know. It's about just being who you are in your own clothes and a ballcap and t-shirt and pajamas and being the big spoon on the couch and all that good stuff."
"Where It's At" is the lead single from Dustin's upcoming sophomore album, due out later this year.
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